In this Constant Contact pricing and feature guide, you will learn about the most important aspects of this email autoresponder tool. If you are looking for a powerful email marketing and a marketing automation tool, then you might have found it here.
It depends a bit on what your needs are and how many subscribers you have on your list. Constant Contact will most likely be a good match if you want to attract more customers to your business and retain them with ease.
You can get all the support that you need to launch comprehensive email marketing tools with Constant Contact. For example, a large number of templates are available to use. You can also customize your email marketing with an easy-to-use drag and drop editor.
There are many options available for you to upload contacts and manage them, which I will come back to below. In fact, all the resources that you need to be successful with email marketing are offered with Constant Contact.
Constant Contact Pricing
There are two different pricing plans offered by Constant Contact. These two plans are named as Email Plan and Email Plus Plan. You can go through the two plans and pick the best one out of them based on your preferences.
Email Pricing Plan
You can use the Email Plan and send out automated responses to the people who don’t open up the emails you send. In addition to that, you can get your hands on numerous other features, such as excellent customer support, tracking and reporting features, mobile app accessibility, learning resources, landing pages, the marketing calendar, image library, third party integrations, list-building tools, landing pages, pop-up forms, list segmentation, social media ads and many more. There are numerous templates available for you to use as well.
Going with the Email Plan, there are several price points, based on the number of subscribers. You can pick the best plan out of them based on the number of subscribers that you are going to import.
Subscribers | Price |
0-500 | $20 a month |
501-2,500 | $45 a month |
2,501-5,000 | $65 a month |
5,001-10,000 | $95 a month |
10,001-15,000 | $195 a month |
15,001-25,000 | $225 a month |
25,001-30,000 | $295 a month |
30,001-35,000 | $315 a month |
35,001-50,000 | $335 a month |
Anything above 50,000 subscribers will qualify for a customized pricing plan. Then you will be provided with a monthly fee accordingly.
Email Plus Pricing Plan
Along with the Email Plus Plan, you can receive all the features that were provided with the Email Plan. In addition to that, you can get numerous other features, such as coupons, online donations, new customer consultations, surveys, polls, multi-user support, even marketing, subject line A/B testing, dynamic content, and email automation.
Similar to the Email Plan above, the plus plans vary in price depending on how many subscribers you have in your account. Here is an overview of the plus plan:
Subscribers | Price |
0-500 | $40 a month |
501-2,500 | $70 a month |
2,501-5,000 | $90 a month |
5,001-10,000 | $155 a month |
10,001-15,000 | $195 a month |
15,001-25,000 | $225 a month |
25,001-30,000 | $295 a month |
30,001-35,000 | $315 a month |
35,001-50,000 | $335 a month |
If you have more than 50,000 subscribers, then you can just message Constant Contact support and they will help you out getting started.
How To Choose The Best Constant Contact Pricing Plan?
As you can see, there are numerous pricing plan options available for you to consider with Constant Contact. You should be careful to select the best pricing plan option out of them and move forward with it.
The cheapest option out of Constant Contact pricing plans is the $20 per month plan. If you are a complete beginner to Constant Contact and email marketing, you should get started with this. Then you can analyze what you are getting for the price. If you are happy with the features offered, you can upgrade to a bigger plan based on your requirements.
It is also important to note that no free trial period is offered along with Constant Contact. Therefore, signing up with the cheapest plan would be the best option to move forward with.
Features of Constant Contact
For the amount you spend on Constant Contact, you will be provided with numerous advanced features. The following are the best features you will absolutely love about this software.
Email marketing automation
You can get rich marketing automation capabilities out of Constant Contact. For example, you can go ahead and set up your own autoresponder series, welcome emails, anniversary emails, birthday emails, and many others.
Then you can allow those emails to fire out based on numerous triggers. This will help you to save a lot of time in the long run. That’s because the emails will be sent to your prospects automatically and you don’t need to focus on them.
Statistical reporting
The reporting capabilities offered by Constant Contact are quite outstanding. One of the most prominent things that you will notice about reports is that they are detailed. Therefore, you will be able to see the total number of forwards, unsubscribes, total number of clicks, spam reports, opens, and many more information.
Based on these features, you can determine what changes you need to be introducing to the email marketing campaigns that you do in the future.
Contact Management
Rich contact management features are offered with Constant Contact. There is a dedicated dashboard offered to help you with contract management as well. Therefore, you will find it an easy task to create new contacts, move them around and make new lists for a specific type of contacts. You will also be able to upload new contacts through spreadsheets or text files and manage them with ease.
This is usually an important feature for those that want to move a large list to a new email autoresponder. New contacts can also be imported through Gmail and Outlook as well. Then you can clean up your contact lists and remove all the duplicates that exist.
Recommended reading: Getresponse review – A great alternative to Constant Contact.
Ecommerce integrations
A large number of integrations are provided by Constant Contact with the eCommerce solutions. All the leading eCommerce platforms such as Shopify and WooCommerce are supported by it. With these integrations, you will be able to send out emails for abandoned shopping carts and many other similar instances.
Good looking email templates
The email templates inside Constant Contact look good and will fit any type of email. It’s highly recommended to use a template and not try to build your own. Because then you are just wasting time and money.
Event marketing tools
Constant Contact is not entirely an email marketing tool. You will be able to use it as an event marketing tool as well. That’s because numerous event marketing capabilities are offered to you along with Constant Contact. You just need to use them and make your life easy while you go ahead with event marketing.
For example, if you want to drive more traffic to conferences and trade shows that you organize, this will be the most outstanding feature available for you to use. You can send out invitations to the prospects in the form of emails.
Then you will be able to get them to sign up for the events as well. These event marketing tools are compatible with some of the best event management tools available out there such as Eventbrite as well.
Customer Support
Constant Contact is ideal for both beginners and experts. That’s because you can find an excellent knowledge base, which will share all the information that you need to know. It is filled with tutorials, how-to articles, and guides, which you can use based on your requirements.
There is video training provided by Constant Contact too. If you are a complete beginner, you can go through these video tutorials and figure out how you will be using the tool.
A professional service team can deliver all the support that you need. Moreover, Constant Contact is hosting educational events, such as training and seminars on a regular basis as well.
Constant Contact Review
Verdict
Constant Contact Pricing – Final Words
There you have it. If you have come this far, then you should see that Constant Contact is an excellent email marketing tool. It’s best suited for small and medium-sized businesses. The pricing plans offered by Constant Contact are affordable. You can customize the pricing plans based on your requirements and how many subscribers you have.
When you compare all the features offered by Constant Contact along with the amount of money you spend, you can notice that you are getting a great deal out of this tool! Just try it out and see how you like it.
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