Currently, there are many ways to create a sales funnel for Shopify. This article will show you some of them and specifically give you access to a done for you funnel using Clickfunnels. Shopify is the most prominent platform used for the development of online stores.
If you are developing an online store with Shopify, you should also make sure that you are having the best sales funnel set up, so you can maximize your revenue for each transaction. This is where Clickfunnels will be able to help you greatly.
You can use Clickfunnels in order to automate every aspect of your sales funnel, which is leading to the store. It can help you gain maximum results out of your strategy in the long run as well.
As of now, the most common method followed by Shopify online store owners to boost their average order value is to get upselling apps installed. Numerous upselling apps are available for Shopify. Product Upsell is one of the most prominent options out of them.
Once you get this app installed, you will be able to showcase a box with “You may also like” and it will show the related upsell options. In addition to that, it will also provide cross-selling opportunities as well.
How To Integrate Shopify With ClickFunnels
This can deliver amazing results to you because you are promoting to the people who have already added products to the shopping cart. However, you will not be able to use this method and get the people who don’t check out to contribute towards your profits.
In order to overcome the problem, you can think about coming up with front end sales funnels. This is where you will be able to convert cold traffic that your ecommerce store is receiving into new customers, who can create a positive impact on the business.
One of the best things on how to do is to provide a product for free. The customer will only have to pay for shipping. Clickfunnels can assist you with getting the most out of it.
The founder of Clickfunnels, Russell Brunson, is a person who mastered this strategy. You can even think about calling him the king of all these free shipping offers. He published a book titled DotCom Secrets and he was able to sell more than 26,000 copies of it.
In fact, he gave away the book for free, so that all the customers who are willing to pay for shipping can buy it. When the customers enter payment details and contact details, the next pages offered one-time offers. This helped people to purchase what they want with a single click.
Setting Up Your First Funnel
If you want to develop a sales funnel for your Shopify store, you can surely make it yourself with a free trial with Clickfunnels. The other option is to use a different solution like Zipify. I would, however, recommend you go with Clickfunnels at this moment, because of some bugs I have experienced using Zipify in the past. You also saw in the video above how easy it was to connect the two platforms together.
When a person is claiming the offer that you provide through the Shopify store, you can provide a pop-up, which delivers a link to the offer funnel that you have created. It can start from a subdomain on your website. You can use Clickfunnels for the creation of this funnel.
Download The Best Sales Funnel For Shopify Using Clickfunnels
On the very first page of the sales funnel for Shopify, you should collect the email addresses of potential customers. This page is also called a squeeze page of the funnel. Even if the visitors don’t end up with purchasing what you offer, you at least have the email address. After the opt-in page, you then take the visitors to the offer form.
When the sale has confirmed, that is where the integration that you have with Shopify will come into play. All the customer is sent automatically to your Shopify store. Remember to also add your Facebook pixel, so you can bring your visitors back later.
Sales Funnel Step 1: Opt-in Lead Page
This page works best by either offering a big discount OR a free + shipping type product.
Det first page in the funnel is the highly focused page where the main purpose is to build your email list. You need to have an email list so you can follow-up with your prospects.
Assume that out of 100 people that come to your squeeze page, you should be getting around 40-50 opt-ins. Among them, 30 will go ahead with the original offer, whereas the other 20 will purchase the secondary offer that you are providing. This will assist you to increase your revenues.
Funnel Step 2: Order Form Page. Getting The Sale
The next page in the sales funnel is a checkout page to get the sale and the contact info from the interested buyer. Here you should offer an “order bump” to your customers. This could be faster shipping or like a digital product.
Funnel Step 3: First OTO (One Time Offer) Page
You have got the sale. Great! Now you offer the customer a one-click upsell offer, so that your transaction value increases and you make more money. The good thing about this is that this is very easy to setup inside of Clickfunnels.
Funnel Step 4: Second OTO (One Time Offer) Page
Now is the perfect time to offer your customer another upsell. The recommended thing to do is to offer more of the same or you could try a complimentary product. You CAN do more upsells like this after the second OTO, you just have to try and see what works best for you.
Funnel Step 5: The Thank You Page
Now the customer reaches the final page, which is the thank you page. Here you should also include your facebook page or you could even link to a new funnel or whatever you like. Be creative and think about more ways you can profit.
Final Words On Shopify Sales Funnels
If you have questions about the funnel above or need help setting something up, please contact me now and I can help you with this. Please remember that the point of using Clickfunnels instead of Shopify is because of the much higher conversion rates you get by following this setup.
I hope this gave you some inspiration and some ideas on how to build the perfect e-commerce sales funnel. There are so many different ways to go about this. Your main job is the find the best possible offers for your target audience and let the funnel do the work.
As a final note here are some other tools that are alternatives to Clickfunnels:
Trifunnels.
Upsell engine.
Upsell funnels.
Carthook.
If you want to go this route, then you should first check out my guide on how to start a Shopify store.
I have not tested all of the tools above these myself, so I can’t comment on how well they will perform. But what I could do is to highly recommend the funnel you see above, as it’s a proven winner. Either way, I’m wishing you the best of luck.
